10 Best Ad Networks For Publishers In 2023


As a publisher, you always seek ways to maximize your earnings. And what better way to do that than by finding the best ad networks out there? But with so many options available, it can be hard to know where to start. That’s why we’ve done the work for you and compiled a list of the top ad networks for publishers.

We’ve compared the best advertising networks regarding CPM earnings, approval process, and eligibility criteria. So we’ve covered you whether you’re looking for high CPM rates or an easy approval process. So what are you waiting for? Check out our list of the top ad networks for publishers today!

What Are Ad Networks?

Ad networks play an essential role in online advertising by connecting advertisers with publishers with ad inventory to sell. Ad networks act as intermediaries between these two parties, working to facilitate transactions and payments.

On the supply side, ad networks collect ad space from various publishers that might be relevant to the needs of advertisers. They then aggregate this ad space, package it, and sell it to advertisers interested in reaching a certain audience.

By doing so, ad networks help to increase the liquidity of the online advertising market and make it easier for businesses to buy and sell ad inventory. As such, they play a critical role in ensuring the ecosystem runs smoothly.

Top 10 Ad Networks For You To Consider

Trying to figure out which ad network is best for your publishing needs can feel a bit like online dating. You want to find the one that’s going to be the perfect fit, but there are so many options out there, and it’s hard to know where to start.

To help you narrow down the field, we’ve put together a list of the best ad networks, each with its own unique set of features. So whether you’re looking for high CPMs, a wide range of ad formats, or simply a network that’s easy to use, we’ve got you covered.

And who knows, maybe you’ll even find the perfect match (😜).

#1. AdThrive

AdThrive is a platform that provides tailor-made ad management smart solutions as per the requirements of your business with guaranteed higher RPMs.

It was founded in 2003 by three publishers who were looking for a better way to manage ads and maximize revenue. Today, Adthrive is used by thousands of publishers around the world, including some of the largest media companies.

adthrive homepage

AdThrive is good for niches like customer tech, food, lifestyle, sports, travel, and more. It generally lifts publishers’ revenue to 75% with custom ad strategies, smart solutions, and an award-winning team to assist you. If you’re looking for a way to increase your ad revenue, Adthrive is worth checking out.

#2. Adcash

Adcash is a global ad network that connects advertisers and publishers and runs over 1,000 campaigns worldwide. It offers various ad formats, including pop-unders, native ads, push notifications, banners, and interstitial ads.

The platform also offers advertising technology that fights against digital ad fraud and is designed to bypass ad blockers. Adcash is also known for its high level of technical support from experienced and multilingual account managers.

Adcash has been operational for over 10 years and has a global reach with publishers in over 200 countries. The company is headquartered in Estonia with offices in Spain, France, Malaysia, India, and the United Arab Emirates. During the past year, Adcash has remodeled their self-serve platform and mobile app to offer an intuitive user interface for both new and experienced users.

In addition, they have launched a new video advertising solution that allows publishers to monetize their content through pre-roll, mid-roll, and post-roll video ads. With this new product launch, Adcash is solidifying their position as a leading player in the global digital advertising landscape.

#3. Google AdSense

Google Adsense is a powerful advertising platform that can help website owners monetize their site’s content. The program offers two main solutions – auto ads and responsive ads – which both have their own advantages.

Auto ads are an easy way to create good-quality content, increase revenue, and optimize for mobile devices. Responsive ads, on the other hand, automatically adjust the ad size according to the viewer’s device, making it easier to earn more money.

No matter which option you choose, Google Adsense can be a valuable tool for anyone looking to monetize their website.

#4. Clickadu

Clickadu is a digital advertising network offering various innovative ad formats for web and mobile channels. The company’s fully managed and self-service campaigns provide advanced targeting options, including geo, site, and device type, to help advertisers maximize ad revenue.

\Clickadu’s video pre-roll, skim, and pop-under ads provide an engaging user experience and offer high levels of viewability due to their placement on publisher sites. The company’s video inventory is also available cost-per-view, ensuring that advertisers only pay when a potential customer sees their ad.

Clickadu has a team of experienced account managers to help advertisers get the most out of their campaigns. The company offers a variety of payment options, including CPC, CPM, and CPA, to suit all budgets.

Clickadu is committed to transparency and offers detailed reporting on all campaign activity. Whether you’re looking to reach a global audience or target a specific region, Clickadu can help you achieve your advertising goals.

#5. Adsterra

Adsterra is one of the most reliable ad networks in the world, serving over 30 billion ad impressions per month. It is famous for its experienced and qualified team, unique direct traffic from all over the world, three levels of anti-fraud protection, and a wide range of advertising formats and payment methods.

Recently, Adsterra recorded more than 100K campaigns across 248 geographies. This makes Adsterra one of the world’s most widely used ad networks. Adsterra provides an excellent way for advertisers to reach their target audience with its wide range of advertising formats and payment methods.

In addition, Adsterra’s three levels of anti-fraud protection make it a safe and trustworthy network for advertisers. Overall, Adsterra is a reliable and effective ad network that provides an excellent way for advertisers to reach their target audiences.

#6. PropellerAds

PropellerAds is a popular ad network among publishers for its wide range of supported ad formats and high CPMs. It supports all standard banner sizes and one-click and in-banner video ad formats. For high-quality inventory, publishers can expect to earn CPMs of $1-2 for US and UK traffic.

In addition, PropellerAds has a strict policy against unsafe and suspicious advertisers, ensuring that only high-quality ads are served on its network. Publishers also benefit from real-time reporting, guaranteed monetization of their inventory, timely payouts, and personal account management. Overall, PropellerAds is a reliable and profitable ad network for publishers of all sizes.

#7. Media.net

Most publishers are always looking for ways to increase their revenue. And one way to do that is by utilizing an advertising network that specializes in contextual advertising, like Media.net. With Media.net, you can take advantage of various monetization products that will help you boost your RPM performance.

media.net homepage

Plus, the dashboard is highly intuitive and easy to use. Not to mention, you can also customize your creatives to suit your needs better. As a result, Media.net is a platform worth considering if you’re looking to increase your revenue as a publisher.

#8. AdBlade

AdBlade is an advertising network that focuses on quality over quantity. The network comprises 1,000 publishers, including major brands like FoxNews, Hearst Corporation, Yahoo!, and ABC.

AdBlade supports standard IAB units and proprietary NewsBullets® units that claim to deliver up to 3X better performance. The company’s focus on quality has helped it to establish partnerships with some of the biggest names in the industry. AdBlade is a trusted partner for many brands and continues to grow its reach and impact.

#9. PopAds

PopAds is a pop-under ad network that advertises itself as the highest and fastest-paying ad network in the pop-under arena. PopAds has been in business since 2010 and is headquartered in the Netherlands.

The company offers real-time consumer data to its clients, which can be leveraged to optimize ad layout for more significant user acquisition. Some of PopAds’ competitors include TapIt, AdMob, and InMobi. PopAds’ ad servers are considered faster and more secure than its competitors. The company has a customer satisfaction rating of 4.7 out of 5 on TrustPilot.

Overall, PopAds is a reliable and reputable pop-under ad network that can be trusted to deliver high quality traffic at a reasonable price.

#10. Vibrant Media

Vibrant Media is a display ad network that offers publishers a variety of filter-friendly ad formats, including in-text, in-image, lightbox, storyboard, mosaic, and brand canvas. publishers can choose to use Vibrant Media as their primary ad network or can employ their native ad solutions to increase revenue without changing their existing ad configuration.

As a result, the ads are responsive and can be delivered across multiple platforms seamlessly.

Vibrant Media’s filter-friendly ad formats are designed to be less intrusive and more engaging for users, making them an ideal solution for publishers who are looking to increase revenue without compromising the user experience.

Final Take – What Should You Do?

There are many factors to consider when choosing an ad network. Publishers need to take into account their own requirements and then make a decision based on that. The right advertising network can help publishers monetize their websites efficiently. Some factors to consider include: size of the publisher, type of website, and services offered by the ad network.

We advise publishers to go through trials for some options before choosing the best ad network. Publisher should also consider the cost of the service and whether or not they are willing to pay for it. Ultimately, the best ad network is the one that fits the publisher’s needs the best.