MailChimp Alternatives & Competitors – Free & Paid Tools 2023

MailChimp will help your business grow no matter what the size is. Guidance will be given to you at every step of your life. It is one of the email marketing businesses that will promise to provide you with the best.

Your audience will get data and insights about your idea - this will make your goals reach faster to them. The best part is everything is done from a single platform.

Nonetheless, you might want to keep a list of alternatives ready at hand. This is so that you can compare MailChimp with the other alternatives and choose the one that is the best for you. The reason why you should keep something at hand is that MailChimp is not too user-friendly.

Their pricing system is not something that everyone is able to afford, especially after there has been a hike in the prices. You will find it far expensive when compared to other tools.

This article presents the five best alternatives that are closest to MailChimp.


MailChimp is one of the platforms that will help you market via sending out emails. It will help you serve your audience with the thing they really need to know about. You can reach the perfect audience by creating the right time of content via MailChimp. If you are looking for a way to automate your marketing, MailChimp is the key.

Top 10 Alternatives to MailChimp

Sendinblue is one of the free alternatives to think of. You can take up the plan that will be free for your lifetime. In this plan, you can get a chance to send out 9000 emails every month. You can also choose to send out 300 emails a day. You will get an opportunity to take advantage of a variety of services like emailing SMS marketing, advanced automation landing pages, and CRM at a very affordable price.

Sendinblue has an inbuilt SMTP to float out transactional emails. This is part of the monthly plan itself (it is also part of the free plan). You will get a powerful segmentation feature to create and send out personalized emails. 

As mentioned previously, the free plan will allow you to send out 9000 emails a month. The other pricing methods have been listed below in a tabular form.

Emails/Month Lite Premium
10,000 $25/mo
20,000 $39/mo $69/mo
40,000 $54/mo $79/mo
60,000 $69/mo $94/mo
100,000 $99/mo $124/mo

You might want to think of Constant Contact as another close alternative to MailChimp. This is one of the oldest email marketing platforms you will find. Constant Contact is one of the fastest delivery emailing providers. There are more features like website builder, online store, and logo maker. These do not need to be purchased separately. 

It allows you to use a drag and drop feature. This makes it extremely user friendly. You will get access to customizable templates. You will get a real-time tracking system as an additional feature.

You can only take benefit of a 60-day trial. Apart from that, here is the pricing:

  • Email – The plan starts from $20 per month
  • Email Plus – The plan starts from $45 per month

GetResponse is another online marketing tool you can use. This is one of the options that would certainly fit your budget. It is one of the few platforms that have an integrated Webinar software. 

GetResponse has a sales funnel and lead magnet funnel features. This acts as a tool for the increase in your conversion rates. You can create, purchase and manage the ads on Instagram and Facebook too. As a bonus, you can track the performance of those ads. 

There is ActiveCampaign too that can act as an alternative to MailChimp. It is one of the online marketing platforms that has been existing in the market for a long time. You have a choice to integrate this with your Facebook account.

The split testing and email analytics will help you to understand which things will work the best for you. With the Dynamic content and list segmentation features, you can play around with the text and send out the target messages to the right type of people. You can take up SMS marketing, email marketing, live chat, and site messages as ways to connect with your audience.

You will have to pay for every service that you take up. Here is an approximate charge you might encounter.

Subscribers Lite Plus Professional Enterprise
1000 $29/mo $70/mo $159/mo $279/mo
5000 $99/mo $169/mo $239/mo $449/mo
10,000 $155/mo $249/mo $349/mo $499/mo
25,000 $259/mo $399/mo $599/mo N/A
100,000 $505/mo N/A N/A

Moosend is an all-in-one package and brings forward various tools on one platform. It is one of the marketing platforms that has just entered th market recently. 

You can create sign up forms and embed it into your site or share it on the online platforms. Automate your markeint tasks with the help of Moosend’s advances automation feature and saves time. 

You have a choice to use the plan that is free forever. You can send out unlimited emails to 1000 subscribers at no cost. The other pricing method has been listed below.

Subscribers Pro Plan
Up to 1500 $10/mo
Up to 2500 $20/mo
Up to 5000 $30/mo
Up to 10,000 $55/mo
Up to 25,000 $125/mo
Up to 50,000 $205/mo
Up to 100,000 $390/mo